The Top 12 SEO Trends to Optimize for in 2023
2023 seo trends SEO is one of the most dynamic areas of digital marketing because Google is always updating its ranking algorithm to make search a better experience for users. That means each year, marketers have the opportunity to reevaluate the SEO trends shaping the search engine landscape. That being said, read on for the top 12 SEO trends to watch out for in 2023 and how to align your strategy with them. Table of contents The new “E” in E.E.A.T Audience-targeted, not traffic-targeted content Increased emphasis on author authority Satisfying, helpful content A.I content and content writing software SEO automation Changes to CTRs by SERP positions Product page SEO SEO competitor analysis Less crawl frequency Image SEO revitalized Fast-loading, high-performing websites The top SEO trends to align with in 2023 This year is all about displaying expertise and value in our content and continuing to provide high-performing web pages for...